Looking for a better or more suitable alternative to SurveyLab in 2025?
Whether you need more flexibility, better design options, or detailed analytics, there are plenty of SurveyLab competitors that can meet your needs. For instance, some alternatives might have a simple interface, some with more powerful and advanced features, and some might be just better suited to your business goals.
Check out this blog to learn more about the top SurveyLab alternatives and competitors here.
8 best SurveyLab alternatives & competitors
Here is a brief overview of the top SurveyLab alternatives & competitors:
- piHappiness
- SurveySparrow
- Formstack Forms
- Delighted (by Qualtrics)
- Typeform
- Qualtrics
- SurveyLegend
- Zoho Survey
piHappiness
piHappiness is a comprehensive customer and employee feedback platform designed to help businesses capture, analyze, and act on real-time insights across the entire customer journey.
Unlike traditional survey tools, piHappiness focuses on delivering contextual, in-the-moment feedback using a wide range of channels, including QR codes, touchscreen kiosks, tablets, SMS, email campaigns, and more.
It also comes with advanced analytics, including NPS®, CSAT, CES scores, and sentiment analysis. One of the standout features is the automated case management tool (piSupport), which automatically creates support tickets when specific feedback conditions are met (like a low score), helping teams close the loop faster and more effectively.
You also get access to Happiness 360, a unified customer profile system that gives detailed views of individuals’ survey history, participation patterns, and satisfaction metrics.
Pros:
- Industry-specific templates and workflows
- Automated case management with follow-up actions
- Multilingual support and white-labeled surveys
- Custom dashboards for tracking CX metrics
- Flexible hierarchy (global to local) and multi-location setup
Cons:
- Limited survey templates in the free plan
SurveySparrow
SurveySparrow is very much known for its conversational-style surveys that feel more like a chat rather than a traditional form. It is known for its intuitive UI and automation features, making it ideal for teams that want engaging surveys and strong recurring feedback loops.
Pros:
- Easy-to-use interface
- Easy automation and recurring surveys
- Mobile-friendly design
- Built-in NPS and 360° feedback tools
- Integration with Slack, HubSpot, Intercom, and more
Cons:
- Limited customization options
- Limited question types in lower-tier plans
- Advanced analytics may require an upgrade to higher plans
Formstack Forms
Formstack Forms is a drag-and-drop form builder that is a relatively good choice for companies that want secure, flexible data collection. In addition to that, it is HIPAA-compliant and works well across the HR, education, and healthcare industries.
Pros:
- Intuitive drag-and-drop builder
- Conditional logic and workflows
- Secure with HIPAA and GDPR compliance
- Strong integrations with Salesforce, Google Sheets, and more
Cons:
- Focused more on forms than survey-specific features
- Design customization options are somewhat limited
Delighted
Delighted is one of the best lightweight SurveyLab alternatives on this list. It is primarily built for speed and simplicity. This platform is especially good for capturing NPS, CSAT, and CES metrics quickly, without needing advanced customization.
Pros:
- Simple setup and fast to launch
- Clean UI and frictionless user experience
- Built-in distribution via email, web, and SMS
- Native NPS, CSAT, and CES templates
Cons:
- Limited question types and customization
- Not ideal for large-scale, complex surveys
Typeform
Typeform is known for its interactive, visually appealing surveys that increase response rates. It’s widely used for lead generation, market research, and product feedback. It offers a wide range of visually appealing templates and customization options, allowing users to create forms that align with their brand and aesthetic preferences.
Pros:
- Conversational and engaging survey design
- Modern and aesthetic interface
- Supports logic jumps and hidden fields
- Strong integrations with tools like Zapier and HubSpot
Cons:
- Offers only basic analytics
- The visually rich design of Typeform forms can sometimes lead to slower loading times
Qualtrics
If you are looking for enterprise-grade SurveyLab competitors, Qualtrics is the best choice. It is one of the top enterprise-grade experience management platforms that is designed for businesses that need highly customizable surveys, deep analytics, and advanced workflows.
Pros:
- Powerful survey builder with complex logic
- Advanced analytics, segmentation, and reporting
- Enterprise-level security and compliance
- Works across CX, EX, product, and brand research
Cons:
- Very expensive, especially for small teams
- Not ideal if you want basic feedback collection
SurveyLegend
SurveyLegend focuses on helping businesses create beautifully designed and mobile-ready surveys. It’s great for visual storytelling and branding while keeping things easy for both the creator and the audience.
Pros:
- Beautiful templates and visuals
- Mobile-first design approach
- Drag-and-drop interface
- Real-time analytics dashboard
Cons:
- Lacks advanced logic and automation features
- Branding options are limited on the free plan
Zoho Survey
Zoho Survey is part of the comprehensive Zoho suite, which makes it a smart choice for existing Zoho users. In addition, it is a budget-friendly CX solution with solid features for basic to mid-level survey needs.
Pros:
- Seamless integration with other Zoho apps
- Cost-effective pricing plans
- Customizable survey themes
- Supports offline and multilingual surveys
- Analytics and reporting tools included
Cons:
- UI isn’t as modern or intuitive
- Limited branding options in the free version
- Not a great option for enterprise-grade needs
Wrapping up
If SurveyLab doesn’t quite match your expectations or if you’re looking for a solution with more automation, design flexibility, or industry focus, there are many capable alternatives to consider, which we have listed above.
- For hospitality, healthcare, retail, or real-time feedback, go with piHappiness.
- For beautiful and conversational forms, SurveySparrow or Typeform are strong SurveyLab alternatives.
- For enterprise needs, Qualtrics is still a gold standard.
- For a simple feedback tool, check out Survey Legend.
- And if you are on a budget, Zoho Survey offers great value.
Each tool has its own pros and cons. So, it is best to pick one CX platform that fits your budget, team size, and other requirements.